At Storefront.Design, we handpick the finest examples of e-commerce brilliance to inspire and empower designers. Our platform goes beyond mere curation, offering a meticulously crafted filtering system that allows users to delve deep into specific design elements. Each storefront showcased on our platform is a testament to creativity and innovation, carefully selected to spark inspiration and elevate design standards.

Storefront.Design

This concept, Bloom Magazine is a vibrant showcase of fashion, music, and pop culture. As the designer behind this marketing site, I aimed to capture the essence of this engaging online magazine through bold visuals and dynamic layouts. 

Bright colours and oversized fonts were strategically utilised to evoke a sense of playfulness and modernity, inviting visitors to explore the world of Bloom. With featured articles and prominent subscription calls-to-action, the site serves as a gateway to the magazine's captivating content, enticing readers to immerse themselves in its creative narrative. 

Through thoughtful design decisions, I aimed to tell the story of Bloom Magazine, creating an inviting digital space that reflects its dynamic and eclectic spirit.

Bloom Magazine

Foster  & Vale Architects are a conceptual architecture firm known for designing homes that not only resonate with modern minimalism but also stand the test of time in both design and materiality. The goal of the website was to encapsulate the firm’s modern approach to design and serve as a digital portfolio. 

Foster & Vale Architects

Modform interiors is a conceptual interior design studio. As the designer, my goal was to create a digital platform that mirrors modform's refined aesthetic while effectively communicating their design ethos. The site, serving as both portfolio and marketing tool, strikes a delicate balance between informative content and captivating visuals. With a clean layout and emphasis on visuals, I aimed to instill confidence in potential clients, inviting them to envision their spaces transformed by modform's expertise. Ultimately, the site serves as a strategic tool to attract potential clients and elevate the perception of minimalist interior design.

modform Interiors

Nowhere Studio is a concept for a creative studio specializing in UX, UI, and branding services. With a focus on simplicity and intuitive navigation, my goal of this design was to explore a unique layout and user experience.

Embracing a minimalist ethos, the design of "Nowhere Studio" is deliberately stripped back, allowing the studio's work to take centre stage. The layout features imagery as the focal point, inviting visitors to focus in the studio’s portfolio.

By avoiding traditional text-heavy layouts, "Nowhere Studio" offers a refreshing approach to showcasing creative work. Each project is thoughtfully curated and presented, allowing potential clients to easily explore projects.

Nowhere Studio

Void Studio is a conceptual furniture store, that is the embodiment of minimalist sophistication in furniture design. When designing this, my focus was on highlighting simplicity and functionality, seamlessly merging modern aesthetics with warmth and comfort. 

The design approach embraced minimalism and editorial flair, with high-quality imagery and clean sans-serif fonts. The site serves as a showcase for Void Studio's exquisite furniture range, inviting visitors to explore a curated selection of pieces that seamlessly blend form and function. 

Through thoughtful design choices, I aimed to create an immersive digital experience that reflects the brand's commitment to minimalist design principles while captivating customers with its timeless appeal.

Void Studio

Hawthorne Island is a conceptual private island resort, epitomizing seclusion, luxury, and natural beauty. Designed with a modern and minimal aesthetic, the website focuses on showcasing the guest experience and the island's exclusivity. Through carefully curated imagery, it invites visitors to immerse themselves in a world of nature and refined luxury, emphasizing privacy and breathtaking surroundings.

Hawthorne Island

This concept, ReHome, is based on a company dedicated to creating eco-friendly and sustainable homes.

With a focus on modernity and professionalism, the design of this site is characterized by plenty of white space and large sans-serif type. I aimed to strike a balance between providing sufficient information and avoiding overwhelming the user. By streamlining the content and sections on the landing page, without sacrificing clarity on ReHome's services and mission, potential clients can gain a true insight into the company's background and offerings. This intentional layout allows ReHome's mission and values to shine through, emphasizing clarity and accessibility for visitors.

Incorporating imagery and accent colours inspired by nature, the design reflects the essence of the company's mission and creates a sense of calm. Each project showcased on the website exemplifies ReHome's commitment to creating homes that are both environmentally responsible and aesthetically pleasing.

erin fleming

[ Digital design ]

[ Featured projects ]

Storefront.Design